Hello and in case you missed it, here is what has been happening in my world last week!
Hope you find it useful for your marketing and sales journey…
Marketing Ideas Vlog
This is my free vlog on all things marketing & sales. This week I posted:
Marketing Ideas – Episode 84: Where is attention in 2019 and beyond
In this episode you’ll hear my thoughts on:
- Where prospect attention is so you know where to focus which means your targeting can be precise;
- How to get awareness so you can convert that to leads which mean you can get more sales; and
- What to do next so you can capitalize on leads which means better marketing ROI.
Watch it here: https://www.youtube.com/watch?v=U8x-39r8mjc
Marketing Ideas – Episode 85: Why customers buy but don’t use the product
In this episode you’ll hear my thoughts on:
- What the psychology behind non-use is so you can understand customer motivation which means you can create a plan to increase use and consumption.
Watch it here: https://www.youtube.com/watch?v=uoYqMmzqvgo
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Your Input
I also have a few more episodes I am thinking of riffing on next:
- How to get customers to use and consumer products;
- How to properly pitch your customer acquisition strategy;
- What confusing positioning looks like;
- How to fix confusing messaging
- How to capture great testimonials;
- Who should you learn marketing from;
- Why your prospect and customer list need to be different;
- Why credentials are content are different in self-promotion; and
- How to explain highly technical products.
But is there anything you’d like me to specifically talk on?
Reply to this and let me know.
Marketing Mastermind
This is my free, Facebook group setup to all you to discuss marketing and sales with fellow entrepreneurs and small business owners. Start or Join the conversation here https://www.facebook.com/groups/900926109968259 on topics like this weeks:
- TikTok makes uploading easier; and
- Instagram removing post likes.
Have a great week,
Orren Prunckun
NOTE: This post originally appeared on Medium.