ICYMI: Week Of 24 November 2019 Marketing & Sales Roundup!

In case you missed it, here is what has been happening in my world last week!

Hope you find it useful for your marketing and sales journey…

Marketing Ideas Vlog

This is my free vlog on all things marketing & sales. This week I posted:

Marketing Ideas – Episode 88: What confusing positioning looks like

In this episode you’ll hear my thoughts on:

  • What examples exist of vendors selling the same thing;
  • What their respective positioning on those products are; and
  • Why only one vendor will win.

Watch it here: https://youtu.be/RPB9FlTuQfY

Marketing Ideas – Episode 89: How to fix confusing messaging

In this episode you’ll hear my thoughts on:

  • What confusing messaging looks like;
  • Why messaging can be confusing;
  • How to fix confusing messaging;
  • What sales really is and does; and
  • What results are possible when you do this.

Watch it here: https://youtu.be/WEW8g7CnybM

Please Subscribe to the YouTube channel!

(https://www.youtube.com/channel/UCZ6ZrICflxKI5KviPUUXhhg?sub_confirmation=1)

Your Input

I also have a few more episodes I am thinking of riffing on next:

  • How to capture great testimonials;
  • Who should you learn marketing from;
  • Why your prospect and customer list need to be different;
  • Why credentials are content are different in self-promotion;
  • How to create sales bullets;
  • How to explain highly technical products;
  • Who is your best prospect;
  • What the best way to explain the value of something is;
  • How to use technology to solve advertising problems; and
  • Am I incongruent with what I preach?

But is there anything you’d like me to specifically talk on?

Reply to this and let me know.

Create More Customer Podcast

This is my free podcast of the audio only part of the Vlog above. The following have now been distributed:

  • Episode 88: What confusing positioning looks like; and
  • Episode 89: How to fix confusing messaging.

And you can listen to then on any of your favourite podcast players:

Please Subscribe!

I am in the process of getting distribution via Apple Podcasts, Overcast and Pocket Casts, but would you also like this distributed to Castbox or Stitcher? Reply to this and let me know.

Marketing Mastermind

This is my free, Facebook group setup to all you to discuss marketing and sales with fellow entrepreneurs and small business owners. Start or Join the conversation here https://www.facebook.com/groups/900926109968259 on topics like this weeks:

  • Snapshots new ad format;
  • Are influencers scam artists or gatekeepers;
  • Is online advertising the new dot com bubble;
  • Why people are using chatbots for sales;
  • Shopping links in TikTok posts; and
  • Why Google plans to give slow websites a new badge of shame in Chrome.

Cheap & Trial Offers

Sales Script Starter

You are on this list because you are an entrepreneur or a small business owner…And you likely don’t have a ton of time – you can now get all your sales scripts written in under 15 minutes without hiring a copywriter, learning copy or having to write it yourself! If you’re looking to get all your product sales scripts written or new sales scripts created every time you have a new content or ads to promote, then you need this new software I created. You can get a FREE 3-day trial to it here, so you try it risk free before deciding to jump in fully: https://orrenprunckun.com/5286-2/

The Dead Sea Scrolls Of Marketing & Sales

I have packaged 17 foundational, classical marketing and sales texts on a convenient, slim, credit-card sized USB, called “Dead Sea Scrolls Of Marketing & Sales.” If you were to purchase all of these on Amazon Kindle individually it would cost you at least $73.19 (some you cannot even buy there) plus you get the 128MB credit card sized USB for FREE. You can get one for $5 here (Australia only.) I found them useful in my journey and I am sure you will also. The only catch is, I got 10 of these USBs printed from China as a test, so once they are gone, they are gone.

Have a great week,

Orren Prunckun

Note: This post originally appeared on Medium.